IF YOU'VE BEEN WISHING FOR A CLEAR SYSTEM TO ATTRACT NEW CLIENTS, CONVERT THEM TO MEMBERS, AND BUILD A STUDIO THAT DOESN'T NEED YOU THERE EVERY SECOND, THIS IS IT. 🎉
DOORS ARE OPEN NOW, GRAB YOUR SPOT BEFORE THEY'RE GONE!

The Studio Owner Club.

 

The monthly membership and mentorship made for Pilates and yoga studio owners who want more recurring members, more predictable revenue, and a business that finally gives them their time back.

The Studio Owner Club gives you the strategy, the support, and the done-for-you tools to get a consistent flow of new clients through the door, convert them into recurring members, and build a community that actually stays. No more guesswork. Just clear systems, my direct support, and finally a business that makes sense financially.

Join the CLUB

Let's be honest about what's happening... .

You LOVE your studio, you know almost everyone's names but you're also teaching a lot of classes, running the admin, doing the Instagram, keeping your instructors happy, trying to create that community feel and somehow at the end of the month you are looking at your account wondering where it all went.

You paid your instructors. You paid your rent. You paid your software.

And then you paid yourself whatever was left. Which was not much.

You're trying to balance getting new clients in the door, converting them to members and still keeping your current community motivated and connected.

And you're left wondering... what should I actually be doing to grow? Or maybe, what MORE should I be doing?

You look at other studios and it is not that you don’t know how to run yours. You do. You just aren’t sure if what you are doing is actually the right stuff. Or if you are missing something obvious that everyone else seems to know. You just wish the numbers matched.

If any of that landed, keep reading.

This is for you. 👇 

You've probably found yourself...

 

  • Refreshing your booking app more times than you'd care to admit
  • Saying yes to teaching extra classes just to cover the gap
  • Posting on Instagram and genuinely not knowing if it's doing anything
  • Lying awake running numbers that don't quite add up
  • Watching another studio grow and having no idea how

 

Here's the thing 

Most studio owners are experienced instructors but not so experienced business owners. And it's not your fault. Nobody teaches you how to actually run and grow a Pilates or yoga studio. You just figure it out as you go and hope something sticks.

But there is a better way.

 

So let's talk about what having the strategy and support behind you actually looks like as a studio owner. 🎉

    • What if you took the whole weekend off, without constantly feeling like you need to check your phone, you didn't feel guilty for not posting anything, and you still woke up Monday to new clients who had bought an intro offer and full classes.
    • What if new clients became members easily because you had a system doing it for you, even when you weren't speaking to them directly.
    • What if you got excited about teaching again because you only taught a handful of classes at the times you actually wanted to.
    • What if paying yourself first was just... normal.
    • What if you actually had the mental space to plan that challenge, that retreat, that workshop that has been sitting in the back of your mind for months. 
    • What if you actually switched off at the end of the day. Not lying in bed running through who hasn’t renewed, what you forgot to post, or whether that quiet Tuesday class is going to fill.

That is what having the right system feels like. And that is exactly what the Studio Owner Club is built to give you.

 

Studio Owner implementing the strategies inside the club: 

So what's the solution?

You don't need to figure this out alone anymore.

You need a clear strategy that is built for your studio size. You need someone who has actually done it to show you what to do and when. And you need a community of studio owners around you who get it.

That is exactly what the Studio Owner Club is. 🎉

So what's the solution?

You don't need to figure this out alone anymore.

You need a clear strategy that is built for your studio size. You need someone who has actually done it to show you what to do and when. And you need a community of studio owners around you who get it.

That is exactly what the Studio Owner Club is. 🎉

INTRODUCING...

The value-packed monthly membership and mentorship for Pilates and yoga studio owners who want to spend less time guessing what to do and more time running a studio that actually pays them well.

More recurring members. More predictable revenue. And access to me for advice and support so you are never stuck figuring it out alone.

without sacrificing YOU or your TIME.

Join The Club

When you join the Studio Owner Club, here's what changes::

  • A steady flow of new clients every single month so you finally stop holding your breath at the start of each week wondering if the timetable is going to fill.
  • A membership conversion process that works in the background so you stop feeling like you are personally responsible for every single person who walks through the door.
  • A studio that is growing and a life that actually exists outside of it where you never feel guilty switching off because your studio is thriving.

And you'll be able to achieve all of this with one extra invaluable resource... ME!

HERE'S WHAT'S INSIDE:

You're going to

love

 these

THE STUDIO GROWTH LIBRARY

The moment you join you get instant access to a library of trainings built specifically for Pilates and yoga studio owners. Start with the Studio Owner Audit to know exactly where to focus first, then use the Attract, Convert and Retain trainings whenever you need them. The right answer, always on hand. No Googling, no guessing, no generic advice that doesn't apply to your studio.

DIRECT ACCESS TO SIENNA

Never feel stuck or alone again. I am inside the community every weekday answering your questions, reviewing your work, and helping you think through your strategy. Not converting intro clients? Bring it to me. Want a second set of eyes on your pricing? I am here. This is where the real work happens.

🙋 MONTHLY LIVE Q&A CALLS

Every month we jump on a live call so you can bring whatever you are working through and get direct feedback from me. Specific answers for your actual studio, your timetable, your membership offer, your pricing. Calls rotate times for different time zones and everything is recorded.

📲 MONTHLY TRAINING

Every month I drop a new training on something you can action right now. Not theory. Something that actually moves the needle in your studio this month.

✍️ DONE-FOR-YOU MONTHLY INSTAGRAM CONTENT PLAN

Each month you get a complete Instagram content plan built for studio owners. 12 feed post captions and 20 story prompts, ready to go. No more staring at a blank screen on a Sunday night.

🤝 THE PRIVATE COMMUNITY

A private space exclusively for Pilates and yoga studio owners. Share a win and people actually get why it is a big deal. Ask a question and get real answers from people who are in it with you.

I am ready to stop guessing and start growing
Join The Club 🎉

The Studio Owner Club

Everything you need to grow your studio, support your members, and build a business that actually gives you your life back. All in one place, every single month.

  • The Studio Growth Library
  • Direct access to Sienna every weekday
  • Monthly live Q&A call
  • Monthly training
  • Done-for-you monthly Instagram content plan.
  • The private Studio Owner Club community
Join The Club Here 🙋🏻‍♀️

And who is behind the Studio Owner Club? 👊 


Hi! I'm Sienna.

multi Studio owner, business coach, mum, and someone who's also been where you are.

I opened my first yoga studio with no business background and threw all my savings into it with no backup plan. The early months were hard. Teaching 20 classes a week, barely paying myself, winging all of it.

The turning point came when I realised I had actually just bought myself a badly paying job. So I made a choice. I stopped trying to do more and started building a proper system to attract the right clients, convert them to members and build a community they didn't want to leave. 

My yoga studio grew to $35k+ months and 190 recurring members. Fast forward and I co-opened three Pilates studios that each hit 180 recurring members within six months of opening. It wasn’t luck. It was the same system, repeated.

I built the Studio Owner Club because I know exactly what it feels like to be doing everything and still wondering why it is not working. And I know what changes when you finally have the right strategy and someone in your corner. 🤍

Real Studio Owners...

Here's some of the trainings coming up inside the Club. 👇

The next 4 months
JUNE 2026

Meta Ads for Studio Owners

Meta ads can be one of the most powerful tools to attract more clients but only when you know what you are doing. In this training I walk you through the exact ad strategy I use for Pilates and yoga studios, what to run, what to spend, how to read your results, and how to know when something is working and when to turn it off.

jULY 2026

Systems That Sell For You

Your booking system is either working for you, or quietly costing you clients every day. Most studio owners set it up once, never touch it again, and let enquiries sit untouched for hours or even days. In this training I'll walk you through how to set your system up properly so it actually brings you more clients, the mistakes studio owners make most often when they're getting things started, and the messages and follow ups I use so enquiries get a fast reply and bookings happen without me lifting a finger.

 

 

september 2026

Running an Open Day That Converts

An open day done right is one of the most powerful things you can do to get new faces through the door. It's way more than just free classes. In this training I walk you through how I plan, promote, and run an open day that actually converts on the day, not just gets people through the door for a free class and never see them again.

October 2026

Winning Back Past Clients

Your past clients already know you, they liked you enough to walk through your door once, and they are so much easier to re-engage than a cold lead. In this training I walk you through exactly how I bring past clients back into the studio and convert them into recurring members without it feeling awkward or desperate.

Doors are officially open. With 5 Spots are available.


It's time to grow your studio

When they're gone, they're gone, and the waitlist closes until the next opening.

For the price of one extra recurring member you get the full system, the community, the done-for-you content, the monthly trainings, and direct access to me every single month.

THINK THE STUDIO OWNER CLUB SOUNDS LIKE EXACTLY WHAT YOU NEED?

Join The Club

Still Got Questions?

The Studio Owner Club

Everything you need to grow your studio, support your members, and build a business that actually gives you your life back. All in one place, every single month for only $187 USD per month (with no lock in).

  • The Studio Growth Library
  • Direct access to Sienna every weekday
  • Monthly live Q&A call
  • Monthly training
  • Done-for-you monthly Instagram content plan.
  • The private Studio Owner Club community
Join The Club for only $187 per Month (NO-LOCKIN)

WHAT ABOUT A GUARANTEE?

I promise that you CAN do this. BUT If you join the Studio Owner Club and within 7 days you don't feel it is the right fit for where your studio is right now, email me and I will refund your first month. No awkward conversations. No hoops to jump through. I am confident enough in what is inside to back it with that.

Here's the honest truth.

You can keep doing what you are doing. Keep riding the rollercoaster. Keep trying things and hoping one of them sticks. Keep looking at your booking system multiple times a day and wondering. But nothing changes if nothing changes. OR

You can decide that this is the month you stop winging it. You opened this studio because you had a vision. A community you are proud of. A business that gives you freedom instead of taking it from you. Revenue that feels stable. The ability to teach because you love it, not because you have no choice. That is still available to you.

The Studio Owner Club is the system to get you there.

DOORS ARE OPEN WITH JUST 5 SPOTS AVAILABLE.

Want in before they're gone? Click below to grab your spot now.

JOIN THE CLUB HERE 🙋🏻‍♀️